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Solid Product Do Not Always Get Sold

For this week, every other day I’ll be posting a new video answering questions that were posted to me here for the workshop I did called “iCare to Play”

I decided as a means of keeping the audience engaged and entertained as well as saving them time I decided to render the video at a playback speed of 160%. My voice sounds like Alvin and the Chipmunks.

Let me know if you like it or don’t like it.

Let me know if you feel the play back speed in this video series is fun and engaging or simply too annoying to watch. If it’s the latter then future videos will be played back at normal speed.

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Jawaad Ahmad Khan writes:

How to approach the da’wah sincerely focusing on the content. I feel I’ve gotten too caught up on promotion and marketing, and I realize that a solid product eventually gets sold.

Answer:

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Category: Public, Social Media

About the Author: Belal Khan works as a Social Media Content Producer for Leechon, Inc - a marketing services company focusing on marketing and branding strategy with a concentration on social media and online marketing. More information about Belal can be found at http://belalkhan.com

Comments (12)

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  1. Ramy says:

    Assalama Alaykum wa Rahmat Allahi wa Barakatu

    You can also try changing the pitch of the audio to match the original pitch, so that when you speed it up, it only sounds faster, not more high-pitched. Insha-Allah see how it turns out.

  2. Arif says:

    LOL This was awesome!! I wasn’t sure whether to laugh or cry :)

  3. AlBaraa says:

    @Ramy –
    Thanks for the tip. I had already tried that, but the audio would be to jittery, so I left it high pitched for the entertainment factor.

  4. Saad Malik says:

    “It’s like chopping down a Redwood tree. Redwood, you know its HUUGEE! I mean, it’s a HUUGGEE tree!”
    ^LOL, that sounded amazing in chipmunk style.

  5. LOL, well, at least it saved me time to watch the film! Thanks. Good content and entertaining. :)

  6. Well, my kids found it entertaining :) They came around to see why I was watching the Chipmonks =)

    It was too distracting and while I could understand the words, I couldn’t string the sentences together, nor could I take it very seriously, given my previous associations with those voices.

    To make the speech more engaging and less time intensive, focus on how the content is delivered and tighten up the speech – you might also like to manage the speech crutches better (mmm, ahhh, ummm, etc).

    Siraaj

  7. AlBaraa says:

    @Siraaj -
    Thanks for the tip. Will look into it. I’m thinking I’m going to give the remaining videos a test run in the same presentation style and see how it flows and perhaps improve upon it inshaAllah.

    Your thoughts?

  8. Arif says:

    Originally, I had really liked the idea because it would mean the video time would be less and I would be able to sit through the whole thing instead of opening a new window and doing something else while half-listening to the audio.

    However, if Br. Siraaj’s suggestion to ‘tighten up the speech’ was to be taken, then I’d definitely think it’d be good to go back to the original type of presentation because that is easier to sink in.

  9. Jazakallahu Khair for the answer.
    I guess I should keep going with the marketing aspect, but try to develop my content-building as well (giving enough time to each).

    btw, maybe you should try a slower chipmunk speed (maybe like 140%?).

  10. @AlBaraa @Arif

    Some really great books I’ve benefited from in writing as well as speaking:

    1. Words that Work by Dr. Frank Luntz – he’s primarily a pollster for the Republicans, the book is all about how pollsters are not out to find answers to questions, but how the wording of the question alters its reality in the mind of the listener and therefore alters the answer itself, so the pollster is not actually looking for your answer, but how to ask you the question to get the answer they want so they can present it as statistical data.

    2. On Writing Well – William Zinsser, amazing book on the editing process in writing, perhaps the greatest benefit I’ve learned is that after rough drafting, language clutter should be relentlessly chased and destroyed, as well as the value of find and writing in your own voice – I highly recommend it.

    Both these books, while not directly to speaking, will do wonders in changing your perspective in the art of eloquence.

  11. AlBaraa says:

    @Siraaj -
    Thanks for the tip. Will look into the books.

  12. ImanK says:

    Yes, On Writing Well is an excellent book. It helps you trim the fat off your writing.

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